You're currently trying to build from the outside in — letting content strategies, hook formulas, and the advice of the world dictate how you grow & measure your success. Here, we build from the inside out — starting with your calling & the gifts God gave you, and staying rooted in him through every season of growth.
We follow a 3 pillar framework to help us better know God, ourselves, and the people we are meant to serve: Inward, Outward, Upward. This space is designed to help you get clear on your God-given assignment, then bring it to the marketplace and reach your target audience in a way that honors Him. We cover marketing, messaging, brand, worldbuilding, and MISSION-based business while seeking first the kingdom of God and learning to fully surrender to His will and calling for our lives.
You are seeking to be a woman of the Lord, walking with Him in your daily life and laying your family, your finances, and your business at His feet… but still find yourself on the world's road to "success" more often than you'd like.
You feel like a fish out of water in most of the business rooms you’re in, not because you’re lacking skills and expertise, but because people’s faith talk and business walk don’t seem to add up. You’re craving a whole-life relationship with God, including how you build your business, but have been unsatisfied with the strategies you’ve learned that feel hollow inside.
Maybe God has been speaking to you lately. He has been calling you into a new version of yourself, and planting a vision in your heart for what you could build if you take a step of faith and allow Him to work through you. You may not know where He is taking you, but it’s clear He wants you to walk in obedience on a new path.
Let me be clear that joining this program is NOT the step of faith I’m referring to. You have work to do with God whether you sign up for Inside Out or not. This program is meant to be a safe space to land, and help you move forward with wisdom and intention as you take the REAL step of faith God is calling you to.
Get clarity on how the gifts and talents God gave you translate into the way you serve, and learn how to talk about your offers so people know right away whether they're a good fit.
Week 3: Multiplying What You've Been Given
Get honest about who God has positioned you to serve, plus the framework for understanding exactly what they need to hear from you before they're ready to step into your world.
Week 2: Called and Equipped
Go deeper into who your best-fit audience really is, and learn how to meet them right where they are every time you show up to market your business.
Week 5: Give Them Ears to Hear
Learn how marketing your business and walking in your God-given mission can become one unified thing, instead of two separate efforts pulling you in different directions.
Week 1: Created for Good Works
What we cover in Inside Out:
Get to the bottom of your God-given mission and why it matters, and learn how to unify your marketing and your mission so everything you build works together as you live & build with God.
Week 4: Living Out The Calling
Go deeper on your offering, learn how to position it so it clicks in your audience's brain, and inner work over stewardship and service.
Week 6: Seek First the Kingdom
Learn how to share your story and your deeply held beliefs with a framework to connect with people who share your internal operating system.
Week 7: Letting Your Light Shine
Watch everything you've built come together into a business that feels like one cohesive world, and take the tangible next step to invite people into it.
Week 8: Building With the Lord
You will not learn a secular business strategy and then just slap some prayers on top of it and call it a day.This is a way to do business that is woven together with your relationship with Jesus. You'll learn to actually build WITH God and have this unique, incredible thing called FAITH built into your business growth strategies.
In Inside Out, we will find the throughline of your business, gifts and story so you can unify your life into one strong God-given mission and walk in your calling.
Connect with other students and get support from the group at any time during the program
Telegram group chat
Get async Telegram support on Tuesdays & Thursdays to answer questions and keep you moving forward
2 days per week Telegram support
We will have weekly calls on Thursdays at 1:30PM CST (August 6, 13, 20, 27 and September 3, 10, 17, 24)
Weekly coaching calls
The lessons and trainings will be dripped out week by week during the program
Weekly curriculum drops
There has literally never been a better time to show up authentically and build an audience by sharing your beliefs, passions, and point of view! Audiences online are SO hungry for connection and meaning, and people are actively looking for brands who align with their values that they can belong to.
I’m sure you’ve heard plenty of talk about how buying behavior is shifting - it is, in a very good way! Businesses operating from conviction, taking an honest approach, and serving their customers WELL are winning big. Amazing news for us as believers, because all of the good, holy, God-honoring work we’ve been called to is now more effective online than ever before.
God has truly opened the doors for His people to flourish, and He has been calling us all to step out and speak up in faith, waking in His purpose for our lives.
Resolving struggle bus messaging so your people lock in to your marketing and DM you to say “how did you read my mind?”
Connecting your services/offers to your worldview and finding the throughline that feels magnetic for your best-fit audience
My resonance framework to help you hit every point your people need to hear to make a buying decision
The 3-part storytelling framework I use to make sales and marketing content feel lightweight and easy to create
My signature worldbuilding model and deep dive into my cozy marketing push/pull philosophy
Worldbuilding is the marketing strategy that meets the consumer demand I mentioned, and I’ve now spent over 2 years teaching worldbuilding and refining my approach.
Worldbuilding is a great fit for Christian business owners because it has space built in for God to work. We remove the ick factor, and focus on connection and service instead. Since we are not using “control” tactics, it forces us to cease striving and give the outcome to God, trusting that He will work in the hearts of the people He wants us to serve if we do our part.
Just because we are loosening our grip, does not mean this is easy work. It’s deep, skilled, precise work focused on selfless service and communication so we can reach the RIGHT people, grow our business and multiply the talents we’ve been given. I’ll equip you with marketing skills you can take with you through every season of your business
My business is built around my values & the lifestyle I desire. Low pressure, empathy, authenticity and transparency. That's what I teach other people how to do, too. It took a lot of trial and error but I'm really proud of what I've built.
I don't believe there is any one right way to do business, nor will I pretend like my approach is perfect. If you reach out to ask me about the nuances of my method, I'll always be honest about where there is some wiggle room and what's a necessity to make this approach work.
I love to make things easy to understand, and point out patterns wherever I can find them. This is how I can take big abstract concepts and simplify them down to models and frameworks that you can follow.
I believe in hard work and personal growth. Cozy ≠ easy. Cozy = aligned and enjoyable. You can have all the fulfillment and flexibility you want, but it takes grit and perseverance to achieve & maintain it.
A dear friend of mine told me, "if you sit on the fence too long, your butt is gonna hurt" which is why I want to help you get off the fence - in either direction. If you want to process out loud, send me an email or DM me on Instagram and I'm happy to chat with you about your decision.
As always, there is zero pressure and I'll help you come to an unbiased decision, whether that is "I think this would be a great fit for you" or "Maybe you should wait a bit before joining" - we can chat about it until you're not on the fence anymore.