What if the reason marketing feels hard is because you’re trying to do it like everyone else?
You’ve tried the countdown timers and urgency tactics. Filming B-roll of your morning routine. Documenting your day in stories. Funnels with complex email sequences.
And it feels… off. You're following all the "best practices" but your message isn't landing the way you want it to, people aren't connecting like you’d hoped, and the personal life content is wearing you out.
YOU are not the problem, I promise. These strategies just weren’t created for everyone. Marketing can be simple, you just need a method that’s designed to work WITH who you are, not against it.
Marketing that feels natural instead of forced
Clear messaging that attracts the right people
An end to wondering "what should I post?"
A business that grows without you having to document your personal life online
More aligned clients who are genuinely excited to work with you, while you protect your energy and privacy
What you’re looking for is Cozy Marketing...
Studio (noun):
A place for instruction and experimentation. A creative workspace where skills are developed & applied.
The Cozy Marketing Method is my signature approach to help you build a complete marketing world that feels authentically YOU and irresistible to your best-fit audience.
The TCMM Studio is where you'll learn and implement the foundations of The Cozy Marketing Method for 3 months with my guidance, feedback, and support along the way.
The studio is your dedicated workspace to start building your brand world. It’s a place to get messy, take action, and create something that truly feels good for both you AND your audience.
You want to attract people naturally, without pressure tactics or manufactured urgency that make you feel icky
You're tired of marketing that feels pushy
You don't want to post your breakfast, your kids, or your daily routine just to get people's attention online
You want to keep your personal life private
You'd rather have meaningful connections with fewer people than surface-level engagement with thousands of followers
You're relationship-focused, not visibility-focused
You want a marketing strategy that's sustainable, ethical, respectful, and still incredibly effective
You want marketing that feels like you
My approach to creating ethical, human-centered marketing that is built around your values and pulls your audience toward you without any of the icky bro tactics
During your 3 months in the studio, you get...
The Cozy Marketing Method core curriculum
In The Cozy Marketing Method, you'll learn how to make your brand feel personal, without creating a personal brand. Because connection doesn’t require oversharing or constant b-roll of your life.
Whether it’s a blog post, podcast outline, sales page or simply an Instagram story where you’re practicing your messaging, we’ll make sure it’s cozy marketing approved!
Weekly feedback on your marketing materials
Talk through your Controlling Idea (check out the video above for a sneak peek!), stay accountable to your goals, and get the outside perspective you need when things feel sticky
2x per month live support & coaching calls
Submit any questions you have about cozy marketing, worldbuilding, and business in general throughout the week, and I’ll answer them during our weekly Q&A
Weekly Q&A broadcast in our Circle community
I created Cozy Marketing because high-visibility marketing strategies were burning me out as an introvert
The high-energy approach, the lifestyle content, the complex launch sequences - they worked brilliantly for the people using them. So I tried them myself. I'd implement a new strategy, see some results, and think "this is finally it!"
But six months in, I'd be completely burned out. I'd realize I was compromising my boundaries way more than I wanted to admit. The personal sharing that felt authentic at first started feeling invasive. I kept thinking something was wrong with me. Why couldn't I sustain what worked for everyone else?
I finally realized those strategies worked because they were perfectly aligned to who those people were. The extroverted entrepreneur thrives on daily lifestyle videos because that's how they naturally showed up. The strategy worked because of the person implementing it.
I also noticed that marketing strategies for introverted, sensitive, values-forward entrepreneurs are hard to come by. So I created my own.
The Cozy Marketing Method works because it's designed for people like us - people who want meaningful businesses without compromising who we are.
Who is a good fit for this program
Is The Cozy Marketing Method for YOU?
This method has been created with a specific type of business owner in mind. I cannot be all things to all people, which is why I want to help you understand if you are the person this method was created for. If you fit into any of the categories below, you’ll love it here.
You already have a solution you offer to people who want it, and you’re happy with your current marketing strategy
This is not for you if...
You're more analytical than emotional and don't particularly enjoy introspection about the emotional side of business
This is not for you if...
You are urgently seeking quick ROI from your next investment (cozy marketing is about long-term foundations & retention)
This is not for you if...
The change-maker
It feels like every day, the world gets a little heavier, and it’s never been more important to you to be a force for good. Some days running your business feels incredible, and other days you can barely justify showing up when there is already SO much noise online. You love the services and offers you provide, but you also want your business to stand for something meaningful and contribute to furthering the good in the world. You need to market yourself and make sales, but you want to balance your “regular” marketing while still making a positive impact.
The empath
You care deeply about people and want to treat them well. Traditional marketing tactics often feel manipulative and uncomfortable to you because you're sensitive to how they might make others feel. You've been searching for a marketing approach that honors your values and doesn't require you to compromise your integrity or push people into making decisions they might regret. You want to build genuine connections rather than just transactions, and you're willing to play the long game for sustainable, ethical business growth.
The meaning-seeker
You've mastered the mechanics of your business, but now you're craving something deeper. You're making money, getting customers, and things are going well, but there's a missing piece of the puzzle and you want to bring more meaning & personal expression into your marketing. You want your business to be an expression of your values and worldview, not just a way to make money. You believe your business can be a vehicle for connection, and you want to articulate that purpose in a way that resonates with the right people.
The long-term builder
You're not looking for quick fixes or overnight success. You're building something meaningful that will last, and you want marketing that supports that long-term vision. You're willing to invest time and thought into creating a brand world that truly reflects your values and attracts your best-fit audience, even if it takes longer than conventional approaches. You want to create marketing assets that have staying power rather than constantly chasing the next trending tactic or platform.
My values come first in business... always!
My business is built around my values & the lifestyle I desire. Low pressure, empathy, authenticity and transparency. That's what I teach other people how to do, too. It took a lot of trial and error but I'm really proud of what I've built.
I don't believe there is any one right way to do business, nor will I pretend like my approach is perfect. If you reach out to ask me about the nuances of my method, I'll always be honest about where there is some wiggle room and what's a necessity to make this approach work.
I love to make things easy to understand, and point out patterns wherever I can find them. This is how I can take big abstract concepts and simplify them down to models and frameworks that you can follow.
I believe in hard work and personal growth. Cozy ≠ easy. Cozy = aligned and enjoyable. You can have all the fulfillment and flexibility you want, but it takes grit and perseverance to achieve & maintain it.
Am I the right person to teach you?
Here's what my people have to say after they learn about Cozy Marketing 🫶
3 months of group marketing support
Pay in full
$497
Weekly feedback on your marketing materials
2x per month live support & coaching calls
Weekly Q&A broadcast
Community with likeminded business owners
usd
Pay monthly
$166 x 3
Weekly feedback on your marketing materials
2x per month live support & coaching calls
Weekly Q&A broadcast
Community with likeminded business owners
usd
Live calls are the first and third Wednesday of every month at 11am Central Time, but subject to change based on everyone's needs. They are hosted in our Circle community!
Questions you may have
When are the live calls?
You can access The Cozy Marketing Method core curriculum self-paced course for 12 months. Your purchase includes 3 months of studio support, after which you can subscribe for alumni access.
How long do I have access to everything?
After your initial 3 months, you can subscribe monthly for alumni access. Alumni get special calls, workshops, and extra trainings on advanced worldbuilding topics!
What is alumni access?
No worries, that's why we have the weekly marketing channel and our Q&A broadcast! You can still get all the support you need. But I will also move call times around here and there to give people a chance to make it if they normally can't.
What if I can't make it to the live calls?
Still not sure about joining?
A dear friend of mine told me, "if you sit on the fence too long, your butt is gonna hurt" which is why I want to help you get off the fence - in either direction. If you want to process out loud, send me an email or DM me on Instagram and I'm happy to chat with you about your decision.
As always, there is zero pressure and I'll help you come to an unbiased decision, whether that is "I think this would be a great fit for you" or "Maybe you should wait a bit before joining" - we can chat about it until you're not on the fence anymore.